BA Fashion Marketing & Promotion with Foundation

Whether you do not feel ready for degree-level study, don’t have the right qualifications, want to change your subject specialism or return to study after an absence from education, we aim to encourage a broad range of students to undertake our Foundation year. On successful completion of the Foundation year, you'll be able to move on to study for the Fashion Marketing and Promotion BA over a further three years of study.

Our Foundation Year in Fashion is your invitation to discover who you are as a creative and what you want to express through fashion. It’s a creative laboratory, a space to experiment, question, and find your voice before progressing onto the Fashion Marketing and Promotion BA.

You’ll explore the ideas and challenges shaping today’s industry, from sustainability and digital innovation to diversity and representation, developing the adaptability and critical thinking essential for the next generation of fashion innovators. Through project-based learning, practical workshops, and collaboration with peers across art and design, you’ll experiment with design concepts, sharpen your communication skills, and grow your technical ability. You’ll also build a professional portfolio that demonstrates your potential and individuality.

By the end of the year, you’ll be ready to progress onto the Fashion Marketing and Promotion BA as a confident creative, prepared to make fashion a force for positive change.

Foundation Year

The Foundation year is made up of six core modules:

After the Foundation Year

This degree is designed for creative, passionate and motivated students seeking careers in fashion marketing.

Key Features

• Industry-led project work with fashion brands
• Semester abroad opportunity in Year 2
• Degree show exhibition for final projects
• Multidisciplinary creative environment
• Access to 3,000+ employers through Zone29 careers hub

Areas of Study

The course covers key areas including:

Full curriculum details available on the official course page.

Career Prospects

Graduates pursue roles in: Advertising, Branding, Digital Marketing, Public Relations, Styling, Trend Forecasting, Visual Merchandising, E-commerce.